A brunette toning foam that softens brassiness while adding airy volume and flexible style.
✦ Brunette Tone Care Meets Styling
WOW Color Control Blue Toning + Styling Foam is a leave-in aerosol mousse designed for brunette, dark brown, and black hair tones. Its light teal-blue tint helps visually counteract orange and brassy warmth while giving hair a styled, fuller-looking finish.
Unlike traditional in-shower toning shampoos, this foam works as part of your styling routine. Apply to damp hair, focus on brassy areas or distribute through the lengths, then style as usual for soft movement, bounce, and a flexible hold that avoids a stiff or crunchy feel.
✦ Why Brunettes Reach for It
✦ Blue-Tinted Brass ControlLight teal-blue pigments help neutralize the look of orange warmth in brunette and darker shades.
✦ Leave-In ConvenienceNo in-shower toning step required; simply apply to damp hair and style it into your routine.
✦ Soft, Flexible HoldFormulated with a rosin-derived styling ingredient to give touchable texture without the stiff feel of many mousses.
✦ Volume and BounceSupports a fuller-looking blowout with light body, movement, and a polished styling finish.
✦ For Natural or Color-Treated BrunettesCreated for brown, black, and darker hair shades, including color-treated hair.
✦ Lightweight FeelRetailer and brand descriptions position the foam as non-sticky and no-mess, with a finish that stays soft to the touch.
✦ Key Ingredients
CI 42090 and CI 61570Verified blue and green colorants that create the teal-blue toning effect for brunette brassiness.
Methyl Hydrogenated RosinateA rosin-derived styling ingredient used to support flexible hold and touchable texture.
PanthenolIncluded in the verified ingredient list and associated with a more conditioned, manageable hair feel.
AmodimethiconeA conditioning ingredient that helps support smoothness and manageability during styling.
✦ How to Use
- 01 Shake well before use. Start with towel-damp or damp hair rather than soaking-wet hair.
- 02 Hold the aerosol can upside down and dispense the foam into your palm.
- 03 Work evenly through brassy areas or apply all over brunette lengths, avoiding contact with eyes.
- 04 Leave in and style as usual. Blow-dry after application when you want added volume and a polished finish.
